top of page
teenagers-friends-having-fun-together.jpg

UNDERGRADUATE

BACHELOR

Bachelor of Business
Administration
(Honours) – ODL 

Business Presentation

Overview:

Genovasi’s Bachelor of Business Administration (BBA) is an undergraduate program offering a comprehensive foundation in business principles. Focused on disciplines like accounting, finance, marketing, and management, the program cultivates leadership and managerial skills. Incorporating practical applications, internships, and global perspectives, BBA equips students for real-world challenges. Emphasis on soft skills, including communication and critical thinking, enhances overall preparedness.
 

Graduates can pursue various entry-level positions in business or opt for advanced studies like an MBA, opening avenues for diverse career paths in corporate, nonprofit, and entrepreneurial sectors.

Duration: Full Time: 3 years 

Intake: January, May, September​

The Subjects 

JPT/BPP (N-DL/0414/6/0015) 07/27, MQA/PA 15691

Semester 1

  1. Falsafah dan Isu Semasa (MPU 1)

  2. B.Melayu Komunikasi 2* (MPU 1)

  3. Academic English 1

  4. Introduction To Business

  5. Business Mathematics

  6. Introduction To Accounting

  7. Principles Of Microeconomics

Semester 2

  1. Penghayatan Etika dan Peradaban (MPU 1)

  2. Academic English 2

  3. Principles Of Marketing

  4. Principles Of Finance

  5. Principles Of Management

  6. Management Information System

Semester 3

  1. Hubungan Etnik (MPU 3)

  2. Business Communication

  3. Principles Of Macroeconomics

Entry requirements

  • Malaysian University English Test (MUET) Band 2 and :

  • A pass in Sijil Tinggi Persekolahan Malaysia (STPM) or its equivalent, with a minimum Grade C+ (Grade Point 2.33) in any two subjects, and credits in Mathematics and a pass in English at Sijil Pelajaran Malaysia (SPM) level; OR

  • A pass in Sijil Tinggi Agama Malaysia (STAM) with a minimum grade of Jayyid, (good) and credits in Mathematicsand a pass in English at SPM level; OR

  • A Diploma in  accounting or related field, or its equivalent with a minimum Cumulative Grade Point Average (CGPA) of 2.50, and credits in Mathematics and a pass in English at SPM level; OR

  • Matriculation/Foundation qualification or its equivalent with a minimum CGPA of 2.50, and credits in Mathematics and a pass in English at SPM level.

English Requirement for International Student
 

• MUET Band 3 OR Equivalent to
• CEFR (Low B2)
• IELTS 5.5 OR
• TOEFL Ibt 46 OR
• TOEFL Essentials (Online) 8 OR
• Pearson Test of English 51 OR
• Cambridge English Qualifications and Tests OR

– B1 Preliminary, B2 First, C1 Advanced, C2 Proficiency 160

– Linguaskill Online 160

– Occupation English Test (OET) 200

• ELS (Certified Intensive English Programme Level) 108

bottom of page